NICOSIA,
5 May 2009 -
The cooperation between the Cyprus Olympic Committee and
the world famous brands of Duracell and Gillette Blue 3
was officially announced Tuesday, during a Press
Conference at Olympic House, here. Duracell will be a
Gold Sponsor and Gillette Blue 3 a Silver Sponsor of the
XIII Games of the Small States of Europe CYPRUS 2009.
"A sponsor provides the
financial means for the staging of projects of general
interest--in general of a philanthropic, cultural,
scholastic, educational, artistic or sporting nature,"
said Ouranios Ioannides, the President of the Cyprus
Olympic Committee in his presentation. "In return, a
sponsor seeks recognition for their product from the
public, through the advertising of their sponsorship".
Duracell has signed on
as a Gold Sponsor and Gillette Gillette Blue 3 is a
Silver Sponsor of CYPRUS 2009. According to Mr Ioannides,
the total sponsorship is €120,000 (€80,000 plus
€40,000).
"The
benefits that the COC offers to the gold sponsors is
negligible compared to the money offered," said Mr
Ioannides, "in effect making the sponsorship a donation.
But the companies felt the need to contribute the
considerable amount of €120,000
in order to help the organisation of the Games and
provide public satisfaction for the benefits these Games
will bring to our country."
Mr
Ioannides assured the representatives of K.
Papavasileiou and P&G that all Cypriots will reward the
companies for their social sensitivity through
recognition of their products.
"I
feel very proud that two leading world brands, Duracell
and Gillette Blue 3, which we distribute in Cyprus, will
provide support to the effort of this country to
organise such an important event," said Antonis
Demetriou, managing director of K. Papavasileiou
Trading. "Our contribution is essentially a
reciprocation of the trust that the public has shown for
our products in Cyprus."
Speaking on behalf of P&G,
Amaury Marchandise pointed
out: "Duracell is not just a battery. It is a tireless
source of energy. This energy is directly associated
with sports and this is why Duracell wishes to be
present as a Gold Sponsor, wishing all participants good
energy and and good luck."
"As for Gillette,"
continued Mr
Marchandise, "this product's connection with sporting
events and world class champions is well established.
Thus, as a Silver Sponsor, Gillette Blue 3 is also
present at this event, where the champions of the Small
States of Europe will vie for a medal."
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Photos for Press
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(click on a
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COC President
Ouranios Ioannides presenting Duracell and
Gillette Blue 3 at the Press Conference |
Press Conference
panel for the presentation of Duracell and
Gillette Blue 3 as sponsors of the XIII GSSE |
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